Who We Are
We’re intentionally different. Founded in 2008, with the goal of becoming the change we want to see, our services are designed to reimagine business landscapes. It’s who we are – driven by innovation, focused on scalability, and using the best of modern technology to unlock your full potential.
Wherever you Are, We Are
We’re changing the face of nearshore software outsourcing. Based in the US, with delivery facilities across Latin America, we’ll bring you all the benefits of an in-house team, with an extra layer of expertise, experience, and deep tech excellence – plus hours that align with your time zone.
Founder & Chairman
Gustavo “Gus” Laredo, is founder, President and Chairman of Trueforce Global Services, Inc. aka AssureSoft Digital. Trueforce is a global IT services consulting company. Trueforce is headquartered in the San Francisco Bay Area, with delivery offices across Latin America.
With over two decades of leadership and operating experience. Gus has a proven track record of building high growth, category leading, high performance teams, creating win-win business relationships for all stakeholders.
Gus also serves as Chairman of LSE Brands a global diversified portfolio of sports and media assets.
Experience:
- Co-founder, Board Member and COO, Whendu (Acquired by Five9 (NASDAQ: FIVN)). An integration, automation and analytics platform.
- Co-founder, Chairman and CEO, Sierra360 (Acquired by inContact/NICE Systems (NASDAQ: NICE). A enterprise mobile engagement platform.
- Co-founder and VP/COO, Five9 (IPO: FIVN). A pioneer in cloud contact center technology.
Mr. Laredo received his B.S. in Applied Economics from the University of San Francisco.
Why Work With Us
Top 1% Talent
We have hired the top talent in the market since 2008.
Employee Retention 95%+
Our associates build careers with us.
Competitive Rates for Talent
Our market leading model aligns with our clients goals.
USA Timezones
Our clients love our Eastern, Mountain, Central and Pacific time zones.